How to Buy an Engagement Ring

You must first establish that the company that you are working with is a true wholesaler and that they sell only GIA certified diamonds.

Certification is very very important, if you are not buying a GIA certified diamond rather don’t purchase a diamond at all. The GIA or Gemological Institute of America, sets the grading standards for diamonds worldwide and only true wholesalers sell GIA certified diamonds. Tiffany’s only sell GIA certified diamonds, so the trick is to find a true wholesaler that can sell you a GIA diamond at a fraction of Tiffany’s prices.

Search on the internet under Google and type in diamond wholesaler in your area, once you have found some companies check their better business bearu ratings if they are not part of the BBB then stay away. Call the company and ask them to give you diamond prices over the telephone, if they don’t then don’t even consider going to them. Ask them if they have a no questions ask money back guarantee and a lifetime trade up policy of equal or greater value(if they say no, you need to spend more money to upgrade, then don’t go to them).

Do not let a salesperson pressure you into purchasing EGL or IGI or AIG or GCal diamonds… you need to buy GIA only, you must look at six or more GIA certified diamond side by side before you decide on which diamond to purchase, otherwise you can be assured that you are being taken advantage of.